Most cold emails fail before they’re ever read.

Not because of bad copy — but because of avoidable mistakes that kill deliverability and trust.

Mistake #1: Using Purchased Email Lists

Purchased lists lead to:

• High bounce rates

• Spam complaints

• Domain damage

Mistake #2: Poor Targeting

Sending emails to the wrong roles guarantees failure.

Mistake #3: Zero Personalization

Generic emails get ignored.

Mistake #4: No Follow-Ups

Most replies happen after follow-ups.

Mistake #5: Bad Data Sources

Outdated data ruins campaigns before launch.

VelorumLeads fixes this with live data collection and enrichment.

Final Thoughts

Cold outreach works — when mistakes are eliminated.

👉 Start your next campaign with clean data from VelorumLeads.